GUIDELINES ON MANAGING THE PROCESS OF CHANGE IN THE FURNITURE SECTOR

• Interest & usefulness for the manufacturer


The importance of managing of the process of change is relevant when the competitive gap between the developed countries´ and the emerging countries ´ furniture production is increasing.

The serious problem for future of the sector is the current structure of the furniture industry in the high production costs countries which is characterized by reducing of resources and size of the companies. To face the increase of the competition and the complexity of the competitive environment, given that the current situation is untenable within the time, the accomplishment of the process of change seems to be the only way to survive.

The process of change has to be based on generating value for the consumer. The differentiation and generating value for the consumer is now the key factor of company´s success with the fact that it is impossible to create product in developed countries with lower costs than in emergent countries.

The cooperation between companies through clusters and strategic alliances could be a good alternative for the organizations unable to get enough resources required to start the process of change.

Just like other projects realized by a company, the process of change requires planning, defined goals and a supervision.

The rules on the management of the process of change is a document particularly developed for the furniture industry based on AIDIMA's experience in the implementation of the cooperation between the companies of the furniture industry within last years. It shows the crucial aspects that should be taken into consideration by the company before starting the process of change. These are some of the key factors that manufacturer will find in the guideline: The diagnosis of current situation of the global furniture industry, the importance of the process of change and its needs, the alternative strategies, and the models of cooperation between companies.